My husband and I were driving home from La Zona Rosa one night and I was indulging in my usual jeremiad about the vapidity of the media and the unbelievable complacency of the gently snoring body politic.
Then in mid rant - it appeared. Soaring 40 feet above me, a 50 foot white lozenge with a preternatural glow. A spot lit sign that said "advertise by the day". And then it hit me, I-35 North was the road to Damascus and I was changed, changed utterly.
I went home and called Joe at Austin Today (the owner of they Austin daily billboard) and reserved a day. For $350, I got the chance to speak to 100,000 people in one day. Ahhh.....I feel like a citizen again.
That is priceless... Is this an official blog now? I would love to have a site where intelligent people can have real discussions of issues w/o the usual labelling, name-calling, and everything else the Roves and Al Frankens of the world enjoy doing in order to prevent having to present an actual idea.
Oh Karl Rove, the greatest terrorist in America - this coming from a sometime conservative.
Posted by: Mike | July 30, 2005 at 01:39 PM
Inspired by your idea, I spent an hour looking for a way to do this in Raleigh. I discovered (http://www.fairwayoutdoor.com/rates/) that a billboard would cost, for the cheapest & least viewed option, about $10k for a minimum of one month. And that I would be responsible for printing the billboard, along with extra copies for reposting in the event of vandalism. And, of course:
"The company reserves the right to reject, before or after display, any copy, pictorial or otherwise, which it considers to be false, misleading or deceptive, or in violation of existing laws or offensive to the moral standards of the community, or in any way reflects upon the character, integrity or standing of any individual or organization. "
Reflecting upon the character of an individual is, you know, the whole point.
More advice is needed!
Posted by: Rob | July 27, 2005 at 10:22 AM